Food, for thought...

Social & Corporate Responsibility is a global concern, whether it is how companies treat their employees or the responsible souring of ingredients. After wrapping up a tour with a group of students from the UK and the discussions we had, it is on my mind more then ever!

The group was truly excited about our double bottom line here at Greyston (social mission & business mission) and told us there has been a real shift in buying among consumers in the UK. We talked about how people actually make decisions on the products that they buy that is beyond price and brand recognition and that more and more people evaluate product ingredients and whether there is an environmental or social tie beyond the product itself.

What entices you to make a purchase? Do you read the back of the packaging? Would you buy a product because it is produced by a socially responsible company?